Uniform theme

Now that my Etsy store is up and running, I check the shop stats one too many times. It's awesome how they have a tracking tool to see where traffic is filtering in from and what's being liked etc. I also realize that my website is not one of the top hits when I google for it. In fact, I don't see it on any of the pages which is bad. Not surprisingly also because I have done zilch in terms of SEO. I thought chucking in a little metadata code with keywords will allow for better hits but nope, that didn't do anything for it. Then I searched around and realized that metadata code is apparently archaic and so yesterday. The frog that lives in the well that is hidden under a rock, that be me. For all of 10 minutes I thought I was kind of clever for finding out about it, then it got promptly squashed. At least I had that 10 minutes to feel good.

Shop/listing views have trickled to a few instances here and then but I'm wondering if that is the weekday slump. It will be interesting to see if there is cycle in shop views. Like weekends it will be higher while weekdays might be a little slow. Would be cool if they amassed historical data split by types of goods/wares being sold by the people on Etsy. That's an analyst's dream come true and something I would definitely enjoy splicing through.

Since I decided to start this process of bringing my works to the market, I suddenly feel like I want to make all sorts of stuff. I'm seeing all these things that I would have a ton of fun making but it would make my shop seem like a mix-up of everything and anything and would leave my store being very unmemorable especially since it's just starting out and has barely etched out an identity of it's own. Reading around the forums, it seems that it's important to focus in on one thing you are good at so people remember you. I suppose there are already so many creative talented people out on Etsy, why not pick the person that does say, just wood carvings than someone who does that and maybe painting or drawing, etc. It makes sense to pick the specialist over the generalist when you have a specific item in mind.

In a such a competitive space, branding and your brand identity is very important. Leaving an impression is another.

Who knew running a little web shop could bring about so many thoughts. I wish I had done this sooner, it's quite fun. It would be a lot more fun if sales started coming in, hurhur.